PURE is a durable electric toothbrush that inherits the sustainable concept of Dyson for long-term use. Its integration of an electric toothbrush and water flosser meets the needs of more users, simplifies operation and saves space.

The PURE adds a removable toothbrush sterilization case for the convenience of travelers. It switches between toothbrush or water flosser modes by identifying different modules. The built-in airflow fan in the handle provides air blowing for each module to prevent contamination of the brush head by moisture and psychological discomfort to the user.